In the Press
Embracing Google and understanding how it works helps small business owners to improve their online presence in search results. These are the links Google loads on screen when someone looks for information about you or your business. People’s perception of what they see (your online reputation) determines whether they choose to do business with you, […]
7 November 2017 · Igniyte
Blog
Software giant Microsoft is rolling out a new tool to tackle hate speech and defamatory content online, with a dedicated web form to report hateful content and a petition-style tool to reinstate content. The move comes after online abuse reached a new peak recently, as trolls targeted comedienne Leslie Jones on Twitter, and then someone […]
5 September 2016 · Igniyte
Blog
The appeal that Google launched to challenge a ruling that said that they must apply the ‘right to be forgotten’ to global domains has now been rejected. Igniyte asks what this means for the future of the right to be forgotten in Europe. CNIL order Following the landmark right to be forgotten ruling made by […]
29 September 2015 · Igniyte
Blog
Google’s ‘right to be forgotten’ rule has come under scrutiny, with the Information Commissioner’s Office (ICO) threatening legal action. The rule was created in May last year and in its initial 12 months, around 150 companies complained to the ICO. Of the rejections from Google, the ICO disagreed with 25%. Deputy Information Commissioner, David Smith […]
22 May 2015 · Igniyte
Blog
When Spanish citizen, Mario Costeja González asked Google to remove his page one search results relating to the forced sale of his house, it is unlikely that his lawyer would have been considering the case’s implications for civil liberties in Hong Kong. However, an article in the Financial Times (FT) now suggests that the ‘right […]
23 March 2015 · Igniyte
In the Press
Igniyte discuss the Daniel Hegglin story on Sky News. Daniel Hegglin, a UK businessman and former Morgan Stanley banker, who took Google to court in a bid to prevent anonymous and malicious online posts about him appearing in search engine results, has finally reached a settlement. When Daniel Hegglin decided to Google himself, he discovered […]
24 November 2014 · Igniyte
In the Press
Igniyte featured in an article for the Communicate Magazine, Dark Arts: defending against reputational harm, defamation and online libel requires skill and artistry. Defending a brand’s reputation can be something of an art. Defending a reputation online is akin to battling the dark arts. Each time a safeguard is put in place, those intending to […]
14 November 2014 · Igniyte
Blog
Considering the threat negative reviews pose to the online reputation of the travel industry, this week Igniyte outlines five effective steps for hotel reputation and review management.
13 November 2014 · Igniyte
Blog
In light of comments made by digital expert Martha Lane Fox, this week Igniyte asks whether teenagers should have an automatic right to be forgotten.
15 October 2014 · Igniyte
Blog
Igniyte has discovered this week, that Google have recently announced that they have granted over 40% of right to be forgotten requests.
10 October 2014 · Igniyte
Blog
A survey, suggesting American’s want to be forgotten online too, has led Igniyte to ask this week whether the right to be forgotten could work Stateside.
25 September 2014 · Igniyte
In the Press
Radio 4 have contacted Igniyte to discuss the Right to be Forgotten ruling on Google. The program is called The Report and will air at 8pm (GMT) on 18 September 2014. The focus of the program is about why thousands upon thousands of people have contacted Google and submitted removal requests to have unwanted and negative content removed […]
17 September 2014 · Igniyte
In the Press
Igniyte featured in an article for the Telegraph, the downside of digital: coping with negative feedback. The article explores the effect that negative content online has on corporate reputation. Specifically, it goes on to highlight how British bosses have suggested that dealing with said content is their most prevalent business concern, with one in three […]
6 August 2014 · Igniyte
In the Press
Igniyte’s director Simon Wadsworth featured in the Irish Times in Netfix: cleaning up your reputation online, exploring the right to be forgotten. Online Reputation Management Has Become More Popular in Light of Right to be Forgotten Ruling Recently, the Irish Times featured an article exploring the popularity of online reputation management. Notably, this has surged […]
1 August 2014 · Igniyte
Blog
A campaign has been mounted to outlaw revenge porn. Not only embarrassing, at Igniyte, we believe revenge porn is an inherent risk to your online reputation. Revenge Porn is an Attempt to Induce Maximum Humiliation If you’ve not had the unfortunate pleasure of hearing of this new phenomenon, revenge porn is where ex-partners post sexually […]
30 June 2014 · Igniyte
Blog
A new survey by Igniyte reveals that three quarters of businesses believe, that when it comes to online presence, negative content is now their number one business worry. The Reputation Report – a study of 500 business owners and higher decision makers representing UK businesses commissioned by Igniyte, reveals that, when it comes to online […]
4 June 2014 · Igniyte
Blog
A week has passed since a Europe Union (EU) court established ‘the right to be forgotten,’ and news sources are now suggesting that Google has already been flooded with complaints. What does this mean for the right to be forgotten in online reputation management, going forward? The Case that Established the Ruling Last week the highest […]
23 May 2014 · Igniyte
Blog
The issue of ‘brandjacking’ – hijacking a brand name for alternative purposes, is a serious threat to corporate online reputation, and you should be protecting against it as part of your online reputation management strategy. Your brand name is your search term; the word/phrase a user will use to find you in Google. If somebody, who […]
1 May 2014 · Igniyte
Blog
In today’s digital world a company executive has little privacy, their lives are often made very public through social media and other online activity. The mismanagement of executive reputation can have wide reaching consequences for a company.
4 April 2014 · Igniyte
In the Press
This week marketing magazine PR Week published an article analysing how to tackle SEO. The article tackled a range of concerns on how to navigate the complex minefield of SEO in an increasingly diverse industry. PR Week turned to Igniyte when exploring the issue of SEO in managing your online reputation. The article itself was […]
16 February 2014 · Igniyte
Blog
News has emerged this week that a French court has ordered online monolith search engine Google to remove links on its search engine to images of ex-motorsport boss Max Mosley that depicted Mosley engaging in what has been deemed by mass media as an ‘orgy’ with prostitutes. This is just the latest development in a […]
11 November 2013 · Igniyte
