Igniyte
Media coverage and commentary featuring Igniyte’s reputation experts.
In the Press
Igniyte spoke to Birmingham Live this week about the city’s reputation following recent strike action and the challenges it now faces in rebuilding public trust. Managing Director Roz Sheldon commented on the long-term impact reputational damage can have—not just for individuals or companies, but for entire cities. She explained that when public confidence is shaken, […]
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In the Press
In an interview with Wealth Briefing, Roz Sheldon, Managing Director of Igniyte, joins Justyna Jackhol, Founder and Managing Partner of Bossalini Capital, to discuss proactive strategies for safeguarding clients’ reputations in the wealth sector. Key topics covered include: Leveraging modern marketing technology – Tools to monitor and enhance the online reputation of high-net-worth individuals, particularly […]
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In the Press
In a joint editorial for The Yorkshire Times, Roz Sheldon, managing director of Igniyte, and Justyna Jackhol, founder and managing partner of Bossalini Capital, discuss the importance of conscious reputation management for high net worth individuals. Privacy is a precious commodity. But for high net worth clients and those involved in wealth management it’s fragile, […]
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In the Press
In an increasingly divided landscape, brands in the UK often face criticism for their stances on social or political matters. An article in The Washington Times, titled “When Reputation Meets Resistance: How Brands Can Manage Backlash”, explores strategies for effectively handling such situations. Key advice includes: Respond promptly: Delays in addressing negative publicity can intensify […]
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In the Press
High profile celebrity relationships Following a recent interview from Jada Pinkett Smith, rumours have circulated about the marital health of the royal couples, Harry and Meghan, and William and Kate. Newsweek spoke to Roz Sheldon about how this has affected their reputation. During a recent interview on The Today Show, Jada Pinkett Smith revealed that […]
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Following the lack of any further public announcements about Meghan Markle’s career prospects, Newsweek chatted with Roz Sheldon to find out what might be happening. Meghan Markle looked ready to boost her career after signing with a high-profile talent agency in Hollywood, but after almost six months, very little has been officially announced to show […]
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In the Press
Managing Director of Igniyte, Roz Sheldon talks to Raconteur about public backlash when brands take a stance on political or social issues. Following high-profile protests against NatWest, Costa, and Dr Martens, Raconteur surveyed consumers about their views on the brands that take a public stance. For many consumers, if a brand chooses to support something […]
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In the Press
Niki Mistry, new business manager at Igniyte and online content removal expert, has spoken to The Times regarding the high-profile image-based abuse case of Stuart Gaunt, which Igniyte has been engaged via a law-firm to support with removal of images. Victoria’s partner, Stuart Gaunt, was criminally convicted of voyeurism and making indecent images of a […]
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In the Press
Managing Director of Igniyte and reputation expert, Roz Sheldon, talks to The Daily Mail about cancel culture and how to keep on the right side of the fence. Cancel culture doesn’t only affect celebrities. Anyone that posts regularly online could find themselves in danger of being cancelled. This is very often the case for people […]
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In the Press
After the Duke of York’s recent decision to legally challenge the multi-billion pound settlement he made to accuser Virginia Giuffre in order to return to royal duties, has come to light. The Express spoke to Roz Sheldon to ask whether his reputation could recover. Roz Sheldon, Managing Director at Igniyte, was asked for her opinion […]
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Roz Sheldon, managing director of Igniyte and an expert in reputation management, has been quoted in the international news outlet Newsweek – reacting to the reputational issues and recent backlash Meghan Markle has faced over her podcast and other high-profile interviews. On her latest episode of her Archetypes podcast, Meghan Markle spoke about being “objectified” when […]
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In the Press
Roz Sheldon, Managing Director of Igniyte and an expert in reputation management, has been quoted in widespread national media including The Daily Mail, reacting to the libel case loss and reputational damage of Rebekah Vardy, following the high-profile Wagatha Christie case. The 40-year-old wife of Leicester City star Jamie Vardy faces paying off a £3.7million legal bill […]
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