#pr

Blog

How to Use Digital PR Reputation Techniques to Improve Your Online Presence

The huge advances within the digital world have had a dramatic effect on the way in which we live our lives and get information. For many of us, it might be a struggle to remember the last time we picked up a newspaper or searched for a business without looking on the internet for their […]

9 December 2020 · Igniyte

Blog

What is PR and how does it affect online reputation management?

PR is one of those many marketing techniques that’s been around for decades. Despite this, not everyone understands what it actually is… other than those who make a living out of ‘PR-ing’ things. According to its professional body the Chartered Institute of Public Relations, PR is a “… planned and sustained effort to establish and […]

16 February 2017 · Igniyte

In the Press

Agencies and integration: Simon speaks to PR Moment

As we venture ever deeper into the digital world, Igniyte discusses the need for more agency integration with PR Moment. Speaking on the subject, Igniyte Managing Partner Simon Wadsworth notes how SEO, digital marketing and PR are sometimes still treated as standalone disciplines despite the online landscape making any distinctions between the three blurrier than […]

10 February 2017 · Igniyte

No image

In the Press

Igniyte makes PR prediction For 2017

Industry publication PR Moment recently questioned a range of marketing experts. This included Igniyte Head of Client Services Roz Sheldon. She spoke on the trends that could shape PR in 2017. Roz discussed how shifts in consumer social media practises, could make it harder for brands to engage in online conversations this year. Roz explained: “Social media used […]

13 January 2017 · Igniyte

No image

In the Press

Financial Times featuring Online reputation experts, Igniyte

Igniyte was asked to be featured in the Financial Times today in their Management section. The article focuses on the type of work Igniyte undertakes and the day-to-day roles carries out. Our clients are all pretty diverse, both in terms of the sectors they work in and in terms of whether they are individuals or […]

14 October 2013 · Igniyte