#digital assets

In the Press

Protecting Online Reputation with Facebook’s ‘Legacy Contact’

If you want to protect your online reputation forever you need to develop an online reputation management strategy that can be put into place after your death. Facebook recently released a feature in the US to help users safeguard their online reputation beyond the grave. Your online reputation will outlive you There are a number of reasons, […]

12 March 2015 · Igniyte

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The Increasing Importance of Google+ Authorship

Anonymity is currently a huge issue, with anyone being able to post anything about anyone, so Google’s focus on Google+ Authorship is welcome and will hopefully lessen the extent that anonymous, false or scam content can receive a high ranking for an individual’s name.

29 April 2014 · Igniyte

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Ensure That Digital Assets Rank For Your Name or Brand Terms

One of the biggest mistakes individuals and companies make is that, in creating various social profiles, they concentrate on gaining followers and optimising for topics, rather than the profile ranking for their own name. Be careful with the use of nicknames as profile names. Think about the name terms future employers and business contacts will […]

1 April 2014 · Igniyte

Blog

Deloittes Survey; Exploring Strategic Risks

The results of a recent survey by Forbes Insight on behalf of Deloittes has been released and put Reputation as a strategic risk focus for many of the executives interviewed. The Deloittes survey entitled “Exploring Strategic Risk” saw 300 executives interviewed across the globe and hi-lighted the changes in their understanding of strategic risk. Phil […]

21 October 2013 · Igniyte