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Negative search results cost FTSE 100 companies almost 15 million new leads per year

New research finds that 80 of the 100 biggest listed companies in the UK have negative content about them on their Google page 1 search results, and many of them are failing to address the issue. The Grayling Online Reputation Report 2018 says 75 million people search for FTSE 100 companies, and 54% of them […]

14 December 2018 · Igniyte

In the Press

Igniyte’s research featured in Management Today’s article on reviews online

Igniyte’s Business of Reviews research – which found that more than half of UK companies have been affected by online reviews – featured in Management Today’s article on an entrepreneur’s battle with TripAdvisor. Following the release of a Competition and Markets Authority (CMA) investigation report into online review sites, an entrepreneur – Georgina Nelson – founded […]

7 August 2015 · Igniyte